The Streaming Company is an UK headquartered, Live Streaming company. They help corporates of all sizes broadcast their video or audio, to a huge range of devices, in virtually any part of the globe.
They wanted a redesign of their logo, with very specific requests, like keeping the colour they were using on their website.
The Streaming Company Logo comprises two elements, the logo symbol and logo type. The Logo Symbol is a recognizable play icon and it has a particular relationship with The Streaming Company name, also capturing the idea of ́live ́, ́right now ́.
The Logo Type has been carefully chosen for its modern and yet refined, highly legible style, which has been further enhanced by the use of upper case letters. The typeface is Ubuntu Bold.